Filmhuis Den Haag had a new identity and sought a short animation for screening intervals. Grrr, the agency which designed their identity, worked with the second- and third-year graphic design department at KABK on a design pitch.
         A ‘typographic screenplay’ was proposed — which plays on the letter ‘F’ from the name Filmhuis Den Haag. The inspiration derives from the idea of life being cinematic, like a reel of film.