A Film Life

Filmhuis Den Haag had a new identity, and sought short animations to show before movie screenings. Grrr, the agency which designed their identity, worked with the second- and third-year graphic design students at KABK on a design pitch.
      Inspired by the idea of life being cinematic, like a reel of film, I proposed a ‘typographic screenplay’ which plays on the letter ‘F’ from the name Filmhuis Den Haag.